Look! Up in the Sky!


Project Details

Scope: Environmental

Role: Art Director, Designer, Copywriter

Client: Big Fish Games

The Situation:

Attracting top talent was a huge initiative for Big Fish Games and building out a top-tier engineering team was challenging due to the highly competitive market.

The Strategy:

Out of many recruitment campaigns, this one focused on standing out among competing companies and positioning Big Fish Games as a great place to work. An employee would be able to make a difference with their work and not just be another asset being lost in the shuffle.

The Solution:

Using typography, color and style cues, and a slightly irreverent attitude, three billboards were created to specifically target candidates considering the three tech titans in the area.

Hero Hero

Jason Santos

Art Director | Designer | Illustrator | All-around Keen Guy